by mikep | Jun 25, 2012 | advertising, hispanic media, radio
Welcome to the new DJ 106.7 a new spanglish dance music entry to the market as of midnight. Expect “DJ Laz” to return to the market on this station July 4th.
by mikep | Jun 23, 2012 | advertising, Business News, creative, social media
httpv://www.youtube.com/watch?v=g032MPrSjFA What happens when the best intentions meet the lowest bidder? In the EU’s campaign to attract more women to STEM fields, the teaser video gets yanked and somewhere in Brussels, a creative team is getting very, very...
by mikep | Jun 19, 2012 | advertising, creative
httpv://www.youtube.com/watch?v=oSd0keSj2W8 People always ask why things look different in ads… McDonalds answers the question pretty well, eh.
by admin | Jun 19, 2012 | advertising, Business News, economy
“After a sluggish start in January, the pace of measured ad spending quickly accelerated and grew at an average rate of more than four percent during February and March, the best performance in more than a year. Early figures from the second quarter indicate continued...
by mikep | Jun 16, 2012 | advertising, Business News, hispanic media
For decades there’s been no such thing as a commercial radio or TV spot in Cuba. Ditto for billboards, website banner ads, and newspaper classifieds. Cuba’s budding entrepreneurs are innovating their way to awareness, mostly using guerrilla tactics, says...
by admin | Jun 14, 2012 | advertising, Business News, hispanic media, radio
According to this report in the Miami Herald: WQBA 1140-AM, which since 1968 catered to Miami’s historic Cuban exile community, will immediately cancel its most popular show Prohibido Callarse (Silence Prohibited). One of the show’s hosts, Roberto Rodriguez Tejera,...
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