by admin | Oct 12, 2011 | Business News, Current Deals
DDB didn’t make the shortlist for Bud Light, after launching the brand and working the account since 1981. PR firm Porter-Novelli, after 20 years on the Gillette account, has been cut. Historical knowledge and long experience counts for less in a rapidly...
by admin | Oct 11, 2011 | Business News, Current Deals
According to this article in the Miami Herald, Broward County Schools is looking at advertising as a revenue-generator for the school system. I have worked with the Orange County schools, and they have a solid operation. Ad opportunities, graphic specs, prices and...
by admin | Sep 29, 2011 | Business News
According to my sources, the Democratic National Committee is spending $500,000 in Florida over the next week or so. English and Spanish language.
by admin | Sep 29, 2011 | Business News, Current Deals
Chrysler launches what it claims is it’s most comprehensive Spanish-language ad campaign ever, next week… Print ads in magazines, TV on Telemundo and Univision plus local stations, and radio in the top 15 Hispanic markets. Spanish language web site is here...
by admin | Sep 27, 2011 | Business News, Current Deals, People News
According to my calculations (please correct me if I’m wrong) seven Florida-based PR firms, and one faceless global mega-corporation (NYSE: IPG) pitched the Florida Lottery PR account… so, Florida Lottery money will be creating jobs where? Y0u guessed it,...
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