Social Media: it’s not just an afterthought

We’re seeing it happen: It looks like Social Media is recognized as the real deal, even among brick-and-mortar and SMB organizations. They don’t call it “Social Advertising.” Successful Social Media efforts require a journalist’s outlook;...

We all make mistakes

We all make mistakes. In fact, the more you do, the more likely you are to make a mistake, it’s just math. Since the Miami Herald makes more copies of more bits and bytes than just about any other operation in South Florida, the fact that they make so few...

I-95 building wrap billboards ordered down

You couldn’t miss it. The old Holiday Inn at NW 82 street and I-95 has been ordered to remove the building wrap billboards that have provided the property’s only income for years. It was a profitable endeavor, the legal fees were just a cost of doing...