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News | Poller & Jordan Advertising Agency

Another notch in the belt

As of noon today, the protest period has expired on the latest Government contract we just won… As you drive around the state, take a look at the buses. Yep, we’re running a multi-market transit advertising campaign for the State of Florida.

UF BEBR predicts Florida population on the rebound

When at the University of Florida, I worked on these statewide surveys for BEBR. Here’s the latest news from Gainesville researchers: It’s a small bounce, but Florida’s population should rebound this year from its first loss in more than half a century in a...

Digital ads predicted to eclipse print for first time

For the first time, spending on digital/online advertising and marketing will overtake print in 2010, according to new projections from Outsell, Inc. In an industry crossover event, companies will spend $119.6 billion on online and digital strategies, from search...

Election 2010

Primary is August 24, 2010. I’m betting that inventory on broadcast TV, Country format radio, news/talk radio is going to be very tight in July & August statewide. You can also expect a massive online effort the week before the primary and a low level...