Another notch in the belt

by | Mar 18, 2010 | Business News

As of noon today, the protest period has expired on the latest Government contract we just won… As you drive around the state, take a look at the buses. Yep, we’re running a multi-market transit advertising campaign for the State of Florida.

UF BEBR predicts Florida population on the rebound

by | Mar 16, 2010 | Business News

When at the University of Florida, I worked on these statewide surveys for BEBR. Here’s the latest news from Gainesville researchers: It’s a small bounce, but Florida’s population should rebound this year from its first loss in more than half a century in a...

Digital ads predicted to eclipse print for first time

by | Mar 9, 2010 | Business News

For the first time, spending on digital/online advertising and marketing will overtake print in 2010, according to new projections from Outsell, Inc. In an industry crossover event, companies will spend $119.6 billion on online and digital strategies, from search...

Election 2010

by | Feb 12, 2010 | Business News

Primary is August 24, 2010. I’m betting that inventory on broadcast TV, Country format radio, news/talk radio is going to be very tight in July & August statewide. You can also expect a massive online effort the week before the primary and a low level...