by admin | May 1, 2010 | Business News
A business has two options for boosting profit: it can either increase revenue, or decrease cost. Beasly Broadcast Group Inc. went with the latter choice in this year’s first quarter, managing to post a slightly positive net income despite declining revenue. Indeed,...
by admin | Apr 30, 2010 | Business News
Billionaire Democrat investor Jeff Greene tosses his hat into the ring for US Senator from Florida. That’s 4 candidates running ads, making signs and printing T-shirts, bumper stickers and direct mail. This is going to drive up the cost of TV advertising...
by admin | Apr 29, 2010 | Current Deals
Charlie Crist makes it a three-way race for the US Senate. You know what that means… There will be three campaigns pouring money into TV and direct mail. With the politicians buying up all the local TV inventory, expect us regular guys to get priced out of TV...
by admin | Apr 25, 2010 | Business News
Miami-Dade commissioners allocated nearly $850,000 worth of incentives to keep a large, unnamed hispanic media production firm in the area. Although the company is not named, it is said to employ approximately 385 people. “The Company is one of the largest media...
by admin | Apr 22, 2010 | Business News
Outdoor advertising companies have been on the receiving end of grief and protest since Lady Bird Johnson was on the campaign trail with her husband. Lamar Advertising has turned the tables… those aren’t just billboards, they’re green energy...
by admin | Apr 21, 2010 | Business News
Miami TV is tighter than the race between Marco and Charlie. Republican candidate Rick Scott swooped into town and bought up a bunch of inventory. Hyundai dealers are back, home furnishings is turning up the heat, and local auto dealers are getting into the mix.
by admin | Apr 17, 2010 | Business News
I am in the midst of fixing a so-called “cheap” website. Next time someone starts whining about my prices, I am just going to tell them that I charge even more for fixing mistakes made by amateurs. I will remind them of the “opportunity cost”...
by admin | Apr 16, 2010 | Business News
Ok, so they’re making a point, we get it. But it is a free speech, first amendment point… Anyhow, Metro Transit fell for the trap. Instead of saying “No” Transit should have said “sorry, we’re all sold out for the rest of this year....
by admin | Apr 15, 2010 | Business News
Our shiny new six market transit advertising campaign is on the streets now.
by admin | Apr 13, 2010 | Business News
The Miami Dolphins organization has hired Miami-based Republica as their AOR. This is what’s known as doing the right thing. South Florida’s biggest sports organization should be using a team of South Florida talent, and now they are.
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