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News | Poller & Jordan Advertising Agency

Class reunion

Walking out of WFOR yesterday, I saw Michael Applebaum drive by and stopped him to say hello. Within minutes, Teresa Canola pulled up and we all started chatting. Then, Sean Dorsey pulled in and stopped to talk too. It was a very busy parking lot for 30 minutes. We...

WPLG dropped from PB Comcast Cable

After years of wrangling, The FCC handed down a ruling that WPLG was no longer considered significantly viewed in multiple counties of the West Palm Beach DMA. As a result, Comcast elected to remove WPLG from the cable system in Palm Beach County. Boca, Del Ray and...

SBS drops Mexican in favor of Colombian format

Spanish Broadcasting System Inc. (SBS) (NASDAQ: SBSA) announced the official launch of Cima 106.3FM, a radio station programmed to reach the Colombian community of South Florida. On Saturday, April 23 at 12 am, one of SBS’s South Florida radio stations,  WRAZ-LA RAZA...

QR codes and more QR codes

I just left a print shop where the owner was going on and on about how everything she’s printing these days has a QR code printed on it. QR codes allow you to link printed material directly to a phone number or website through the viewer’s smart phone....

Tsunami of cancellations hit Miami/Ft. Lauderdale

Automobile manufacturer, association and individual dealer cancellations are hitting TV and radio stations across Florida hard. We’re talking millions of dollars being yanked off radio, TV and cable as manufacturers realize they just will not have product to...

Clear Channel buys Metro Traffic

Westwood One, Inc. (NASDAQ: WWON) announced today that it is focusing on expanding its core Network Radio business and has sold its Metro Traffic division to Clear Channel Acquisition LLC, an affiliate of Clear Channel Communications, Inc.

Buckle your seat belts…

UPDATE 4/19 Subaru, Nissan, Kia cutting back in preparation for a summer dearth of vehicles UPDATE 4/15 I was standing there when my rep took a call from SET canceling spots for three Toyota models… watch out for same from Ford and Honda soon. Yesterday Toyota...

Miami media movers

Jason Naft moved up to Orlando and long-time WPLG Account Manager Belinda Tuckerman steps up to the leadership plate. Mariela Mea is back at SBS in Miami after 5 or 6 years in Denver. Talk about culture shock.