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Univision Local media | Poller & Jordan Advertising Agency

Univision Communications Inc. announced that Peter Walker has been named to the newly created position of president of Univision Local Media, effective July 12, 2010. Walker, who spent 17 years at various leadership positions at the Tribune Company, will be based in New York and will report to Joe Uva, president and chief executive officer of Univision Communications Inc.

In his new role, Walker will oversee Univision Local Media, a newly created division which reflects the realignment of all operations and sales for Univision’s local television stations, Univision Radio and local interactive properties into one division. He will work closely with David Lawenda, president of Advertising Sales and Marketing, to coordinate and align local and national sales efforts, as well as with Alina Falcon, president of Univision News, to streamline local programming operations.