After laying off nearly all the remaining Ad people in Detroit, and taking taxpayer-financed bailout money, Chrysler turned to an Italian agency to produce this (recycled from 2008) POS:
Italian-made Chrysler 300C TV commercial
I like Italian food, Italian people and their geography. I like just about everything about Italy. But I would never presume to know enough to do a TV commercial for Olive Oil, get it translated, and run it in Italy. Because I would probably do something stupid. Like using a Euro-spec license plate in the ad… I’d be really surprised if this train wreck sees the light of day in US markets. BBDO, you need to act now!
Here’s Chrysler’s response:
http://blog.chryslerllc.com/blog.do?id=844&p=entry