2:55pm Wednesday 10/27/10

• Three days of fiddling around and optimizing
• Adding new keywords and deleting old keywords
• Creating 59 different ad variations
• Creating seven different mini-campaigns
• Manipulating target geography

I now have a Google online display campaign generating an impression approximately once every minute and a half in about a 100 square mile area. Impressions drop off to almost nothing after about 10:00pm and really don’t kick in until about 8:00am