Florida TV market rankings released

Orlando: #19 Miami/Ft. Lauderdale: #16 Tampa/St. Pete: #14 Nielsen’s new 2010/2011 market rankings seem to indicate that Florida’s population outflow has stopped, if TV market size is any indication.

Social media advertising ramps up

Last year, advertisers spent something like $2.5 billion dollars on social media advertising worldwide. It looks like we’ll push that figure to about $3.5 billion this year and more than $4 billion next year. Facebook will take nearly half of the US ad spend in...

Twitter accepting ads

My daughter tweets, I’ve integrated twitter stream to a couple of websites for clients and I actually Tweet certain news items now and then… So I’m a bit familiar. Last week I saw “sponsored tweets” for the first time. Now Twitter has...

AP reviews earnings reports

AP has reviewed earnings reports from a number of publicly-traded media and advertising firms. Google, Yahoo, AOL and IAC all report improved results in the second quarter. Media firms like Gannett, NYT, Comcast, News Corp and CBS also report improved results....