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Business News | Poller & Jordan Advertising Agency

Florida Census Advertising?

by | Jun 25, 2010 | Business News

So, whatever happened to the $2.5 million advertising campaign to support Census participation in Florida? As far as I can tell, there were some legal challenges to the bid results… then nothing. Have you seen any Florida census advertising? I certainly did...

Bad Move, Fiat

by | Jun 9, 2010 | Business News, Current Deals

Look, as a person, you’re allowed to be angry with BP. Environmental advocates, politicians, governors… they’re supposed to be angry. Fishermen, especially angry. Getting bitch-slapped by public opinion is known as negative reinforcement. Standard...

The Coast is Clear

by | Jun 1, 2010 | Business News

Governor Charlie Crist today announced the first phase of an aggressive 90-day marketing campaign, pumping $7 million into the first three weeks of new advertising expected to reach nearly 500 million consumers in Northwest Florida’s traditional feeder markets. In...