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{"id":2111,"date":"2014-08-05T16:10:01","date_gmt":"2014-08-06T01:10:01","guid":{"rendered":"http:\/\/www.advertisingmiami.com\/?p=2111"},"modified":"2014-08-05T16:10:01","modified_gmt":"2014-08-06T01:10:01","slug":"miami-herald-vp-advertising-letter-about-cars-com-deal","status":"publish","type":"post","link":"http:\/\/advertisingmiami.com\/advertising\/miami-herald-vp-advertising-letter-about-cars-com-deal\/2111","title":{"rendered":"Miami Herald VP Advertising letter about Cars.com deal"},"content":{"rendered":"

August 5, 2014
\nDear Advertiser,
\nThank you for your ongoing partnership with Cars.com and the Miami Herald.<\/p>\n

As you may have heard, Cars.com has announced that it will be purchased by the Gannett Company, which currently owns a 27% stake in Cars.com and has been a media partner with the Miami Herald and our parent company, The McClatchy Company, for many years.<\/p>\n

We are excited to announce that we will remain your key contact for Cars.com and continue our relationship with this award-winning online destination for car shoppers. The Miami Herald is committed to providing you excellent service and support to drive your success locally, using all of our print, digital and direct marketing solutions.<\/p>\n

With 16.5 million new vehicle sales forecast for 2014, it is important to stay in front of potential customers and ahead of the competition. More than 80% of the Cars.com audience is currently in the market for a vehicle. The Miami Herald and Cars.com will drive shoppers to your dealership.
\nCars.com offers a way for you to:<\/p>\n