“iHeartMedia reflects our commitment to being the media company that provides the most entertainment to the most engaged audiences wherever they go, with more content and more events in more places on more devices,” said Bob Pittman, Chairman and CEO of iHeartMedia, Inc. “We have massive consumer reach and influence across our platforms because we know how to program the live content people want to hear, see and share right now, we are the largest mobile media company in existence — more than 60 percent of our broadcast usage is out of home, compared to just 30 percent for other mobile devices – and we deliver more live programming than any other media company today, built on the national and local on-air personalities who are the heart of our powerful broadcast radio franchises. Combined with Clear Channel Outdoor’s reach of over half a billion people worldwide across 30 countries and five continents, it’s clear that no other company can match our reach or broad spectrum of media platforms.”
Adding to the confusion, iHeartMedia is actually a holding company for iHeartCommunications. Outdoor will continue using the Clear Channel name, even though “clear channel” is originally a technical term in radio broadcasting.
]]>Five years after the start of the Great Recession, the Miami media economy is finally making strides in its recovery, led by a surge in TV advertising from auto dealers and manufacturers.
Many categories have contributed to the improving TV market in Miami, but none more so than auto.
“We’re in September and it’s plain to see that this is the year automotive is back,” says Mike Poller, president at the Miami agency Poller & Jordan Advertising. “The TV stations are getting rates and holding rates like they haven’t in the past five years.”
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]]>Debt-ridden Clear Channel, headquartered in San Antonio, has been quietly pruning its corporate structure since late 2011.
Thanks to Info-Link for the data
]]>• First, Tallahassee PR firm owner Ron Sachs has gone on a “facebook rant” about the City of Tallahassee awarding $23k web development contract to an Atlanta, Georgia firm. More here from StateImpactFlorida.
• Next, Deluxe Corp. of Minnesota just received a $60k contract to provide online advertising to the State of Florida.
]]>The renowned South Florida-based Venture Boat Company is back and better than ever, with new additions to the lineup that close the gap between serious sport fishing and leisurely group excursions. Under the leadership and guidance of new owner, Lee Heaton, Venture Boat Company has undergone a complete modernization, adding a number of innovative improvements to their existing models, introducing new models and moving production to the world-famous American Custom Yachts (ACY) facility in Stuart, Florida. Distinguished for their unmatched craftsmanship and uncompromising attention to detail, ACY was the natural choice to help build the new Venture line, combining state-of-the art boat building technology with experience that is second to none.
Featuring new management, branding, an updated user-friendly website and enhanced customization options to meet each client’s unique boating needs, Venture Boat Company has updated every aspect of business to provide unmatched customer service and attention to detail. Dedicated to high-performance quality, Venture Boats is committed to using only the best materials, including biaxial fiberglass, Kevlar, Divinycell PVC foam core and vinylester resin, with all construction materials specifically chosen to improve performance and strengthen durability.
]]>In response, Spanish Broadcasting System is launching a fundraising drive for AmeriCares Hurricane Sandy Relief Fund. The three-day “Hispanos Unidos” campaign kicks off today with a radio/telethon on the company’s radio and television station MegaTV. Listeners of the company’s 22 Spanish-language stations will also be invited to donate by phone, text message or via the AmeriCares website
To donate, call 1-800-806-2760, text “live” to 25383 or go to americares.org/hispanosunidos
]]>Thanks to a tight presidential race and unlimited political ad spending by corporations for the first time, political advertising on local television stations will grow by more than $500 million compared to 2010 to a total of $2.8 billion — marking the largest dollar increase in history — according to a report by Moody’s Investor Service released Thursday” says the Hollywood Reporter.
Citizens United shifted spending from the candidates to outside groups. While candidates qualify for “lowest unit rate,” these outside groups do not. That’s a windfall for radio and TV…
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