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Business News | Poller & Jordan Advertising Agency http://advertisingmiami.com Websites, Google Ads, TV, Radio, Print, Graphic Design Mon, 07 Nov 2022 19:06:08 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://i0.wp.com/advertisingmiami.com/wp-content/uploads/2018/02/cropped-POLLER_512.png?fit=32%2C32 Business News | Poller & Jordan Advertising Agency http://advertisingmiami.com 32 32 7844989 WSVN Sunbeam Television November 3 Alert http://advertisingmiami.com/advertising/wsvn-sunbeam-television-november-3-alert/4696 http://advertisingmiami.com/advertising/wsvn-sunbeam-television-november-3-alert/4696#respond Mon, 07 Nov 2022 19:06:08 +0000 http://advertisingmiami.com/?p=4696

Dear Client,

As a follow up to the initial email below, attached is the fraudulent email that may be sent to you pretending to be Sunbeam Television Corporation.  As noted on the highlighted attachment, the email address is not our email address.  Our email address ends in WSVN.COM, the fraudulent email ends in WSVLN.COM.  Please note again that NONE of our payment methods, remittance addresses or banking information has changed.

Regards,

Seth Bortunk, CFO

Sunbeam Properties/Development

1401 79th Street Causeway

North Bay Village, FL 33141

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WSVN Sunbeam Television phishing attempt http://advertisingmiami.com/advertising/wsvn-sunbeam-television-phishing-attempt/4678 http://advertisingmiami.com/advertising/wsvn-sunbeam-television-phishing-attempt/4678#respond Fri, 04 Nov 2022 21:24:01 +0000 http://advertisingmiami.com/?p=4678 In last week’s episode, WSVN Sunbeam Television alerted legitimate clients that a phising attacker had succeeded in getting a client data set including client email/phone and account balance information. And now, I have received an email from the attackers, attempting to divert legitimate payments from WSVN Sunbeam to the attackers @WSVLN.com:

FROM: Suehayes Rosado srosado@wsvln.com

CC: Rodney Bacher <rbacher@wsvln.com>, Nadine Mitchell <nmitchell@wsvln.com>, Judy Matalon <jmatalon@wsvln.com>, Laura Escardo <lescardo@wsvln.com>, Vivian Crews <vcrews@wsvln.com>, Jessica Bova <jbova@wsvln.com>, Josiane Dalmau <jdalmau@wsvln.com>

Attn: Accounts Payable Manager:

WSVN-TVSunbeam Television Corp, (“WSVN”) greatly appreciates you as a valued customer and we want to thank you for your continued business.

Our office will like to update our Bank Account information details you have on file

Please note, Mailing of check payments has been temporarily put on hold for now until further notice, All payments has to go through Direct Deposit ACH payment and Wire transfer

Could you please check if you have any open invoice payable to us as accounting is still not able to get onto the server or into Oracle to review accounts or post payments that may have been received.

Best Regards
Sue
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WSVN Sunbeam Television Data Breach http://advertisingmiami.com/advertising/wsvn-sunbeam-television-data-breach/4632 http://advertisingmiami.com/advertising/wsvn-sunbeam-television-data-breach/4632#respond Sat, 29 Oct 2022 15:12:19 +0000 http://advertisingmiami.com/?p=4632

Dear Client:

We value your business and respect the privacy of your information, which is why, as a precautionary measure, we are writing to let you know about an inadvertent disclosure of information. On October 26, 2022, our client email/phone list and account balance report was sent to an unauthorized individual who used false pretenses to obtain the information.  The data sent did not include any of your corporate financial data, such as banking account information or employer identification numbers and did not contain any personal data of any kind.

Sunbeam Television Corporation  deeply regrets that this incident occurred. We are reviewing our security measures designed to protect the privacy of our valued clients and prevent such an incident from occurring.  Please note that NONE of our payment methods, remittance addresses or banking information has changed.   If you are contacted by someone you do not recognize claiming to work for or seek payment on behalf of WSVN,  please verify before sending any payments.  For further information and assistance, please contact Vivian Crews at 305-795-2626 or email at accountsreceivable@wsvn.com.

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Will automation eliminate Radio Sales careers? http://advertisingmiami.com/advertising/will-automation-eliminate-radio-sales-careers/3198 http://advertisingmiami.com/advertising/will-automation-eliminate-radio-sales-careers/3198#respond Thu, 19 Nov 2020 16:49:17 +0000 http://advertisingmiami.com/?p=3198 iHeart is promoting their AdBuilder as a system that allows clients to create campaigns “without any back and forth with a salesperson.”

Media Sales careers are endangered as more and more business goes online and “self-serve.” Of course, these are the people who also get the client’s name wrong in their own blog post….

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Entercom and CBS now one http://advertisingmiami.com/advertising/entercom-and-cbs-now-one/2367 http://advertisingmiami.com/advertising/entercom-and-cbs-now-one/2367#respond Fri, 01 Dec 2017 19:16:44 +0000 http://advertisingmiami.com/?p=2367 Entercom Communications Corp. has completed its merger with CBS Radio, creating the number two radio broadcaster in the country with a nationwide footprint of 235 stations, 7 in the Miami/Ft. Lauderdale market:.

101.5 LITE FM   WLYF-FM 101.5 AC
102.7 The Beach   WMXJ-FM 102.7FM Classic Hits
104.3 The Shark   WSFS-FM 104.3 FM Alternative
The Ticket   WAXY-AM 790 AM Sports
WKIS-FM   WKIS-FM 99.9 Country
WPOW-FM   WPOW-FM 96.5 Top 40
WQAM-AM   WQAM-AM 560 Sports
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“Mobile-Friendly” sites to get a boost in Google search results http://advertisingmiami.com/business-news/google-mobile-friendly-sites-to-get-a-boost/2129 http://advertisingmiami.com/business-news/google-mobile-friendly-sites-to-get-a-boost/2129#respond Wed, 19 Nov 2014 16:30:20 +0000 http://www.advertisingmiami.com/?p=2129 Google has announced that “mobile-friendly” websites will receive a special notice in search results. According to Google:

We see these labels as a first step in helping mobile users to have a better mobile web experience. We are also experimenting with using the mobile-friendly criteria as a ranking signal.

So there you go. A “mobile-friendly” version will help you in organic search results sooner rather than later. Read the official Google announcement here.

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CBS & Beasley swap Tampa, Miami stations http://advertisingmiami.com/advertising/cbs-beasley-swap-tampa-miami-stations/2127 http://advertisingmiami.com/advertising/cbs-beasley-swap-tampa-miami-stations/2127#respond Fri, 03 Oct 2014 14:19:00 +0000 http://www.advertisingmiami.com/?p=2127 Beasley entered into an asset exchange agreement with CBS Radio whereby Beasley will exchange five stations in Philadelphia and Miami; WKIS, WQAM and WPOW, for fourteen CBS Radio stations in Tampa, St. Petersburg, Charlotte and Philadelphia.

Link to New York Times write-up explains it all.

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Clear Channel Becomes iHeartMedia http://advertisingmiami.com/advertising/clear-channel-becomes-iheartmedia/2122 http://advertisingmiami.com/advertising/clear-channel-becomes-iheartmedia/2122#respond Thu, 02 Oct 2014 13:17:42 +0000 http://www.advertisingmiami.com/?p=2122 In a windfall to business card printers across the country, Clear Channel has changed it’s name to iHeartMedia. From the press release:

“iHeartMedia reflects our commitment to being the media company that provides the most entertainment to the most engaged audiences wherever they go, with more content and more events in more places on more devices,” said Bob Pittman, Chairman and CEO of iHeartMedia, Inc. “We have massive consumer reach and influence across our platforms because we know how to program the live content people want to hear, see and share right now, we are the largest mobile media company in existence — more than 60 percent of our broadcast usage is out of home, compared to just 30 percent for other mobile devices – and we deliver more live programming than any other media company today, built on the national and local on-air personalities who are the heart of our powerful broadcast radio franchises. Combined with Clear Channel Outdoor’s reach of over half a billion people worldwide across 30 countries and five continents, it’s clear that no other company can match our reach or broad spectrum of media platforms.”

Adding to the confusion, iHeartMedia is actually a holding company for iHeartCommunications. Outdoor will continue using the Clear Channel name, even though “clear channel” is originally a technical term in radio broadcasting.

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America CV names Donny Hudson EVP of Sales http://advertisingmiami.com/advertising/america-cv-names-donny-hudson-evp-of-sales/2120 http://advertisingmiami.com/advertising/america-cv-names-donny-hudson-evp-of-sales/2120#respond Mon, 29 Sep 2014 18:47:58 +0000 http://www.advertisingmiami.com/?p=2120 America CV is pleased to announce the appointment of Donny Hudson to EVP of Sales. Mr. Hudson will be responsible for growing and overseeing the revenue for its stations in Miami, NY and Puerto Rico.

“We are delighted to have a seasoned media executive with a proven track record of success to lead our multi-platform revenue efforts”, indicated Luis Roldan, Chief Operating Officer.

“Donny is a significant addition to our senior leadership team at America CV,” stated Omar Romay, CEO of ATV.

Previously, Donny had served as SVP of Sales for SBS where he held various management positions for the past 14 years. Additionally, Mr. Hudson was GSM for HBC where he worked for over 8 years. Mr. Hudson has over 25 years of progressive sales and management experience in the US Hispanic market.

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Miami Herald VP Advertising letter about Cars.com deal http://advertisingmiami.com/advertising/miami-herald-vp-advertising-letter-about-cars-com-deal/2111 http://advertisingmiami.com/advertising/miami-herald-vp-advertising-letter-about-cars-com-deal/2111#respond Wed, 06 Aug 2014 01:10:01 +0000 http://www.advertisingmiami.com/?p=2111 August 5, 2014
Dear Advertiser,
Thank you for your ongoing partnership with Cars.com and the Miami Herald.

As you may have heard, Cars.com has announced that it will be purchased by the Gannett Company, which currently owns a 27% stake in Cars.com and has been a media partner with the Miami Herald and our parent company, The McClatchy Company, for many years.

We are excited to announce that we will remain your key contact for Cars.com and continue our relationship with this award-winning online destination for car shoppers. The Miami Herald is committed to providing you excellent service and support to drive your success locally, using all of our print, digital and direct marketing solutions.

With 16.5 million new vehicle sales forecast for 2014, it is important to stay in front of potential customers and ahead of the competition. More than 80% of the Cars.com audience is currently in the market for a vehicle. The Miami Herald and Cars.com will drive shoppers to your dealership.
Cars.com offers a way for you to:

  • Boost your brand. Differentiate yourself from the competition through your dealer profile.
  • Drive more in-market sales. Use optimized search results to showcase your business.
  • Keep you ahead of the curve. Our monthly Market Intelligence Reports help you make more informed business decisions.
  • Grow your service business. Cars.com has seen a sevenfold increase in traffic to its service-related content, giving your service department powerful online visibility.
  • Capture mobile shoppers. Cars.com was named the top-rated third-party mobile site last year by a JD Powers study and is committed to improving upon that user experience to grow your business.
  • Reach a larger audience. Nearly half of all vehicles sold in the United States during a nine-month window were to shoppers who had visited Cars.com.

As your partner, we are committed to making your business even more successful. We will be reaching out to you in the coming weeks to answer any questions you may have, share with you our latest products and services and ensure that we are exceeding your expectations.

We look forward to continuing our relationship with you and Cars.com.
Best regards,
Sam Brown
VP Advertising
Miami Herald

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